Transform Your LinkedIn Profile Into Your Own Client-Facing Website
Showing Coaches & Mental Health Professionals How to Use LinkedIn to Elevate Their Business With Intentionality and Integrity
01/ ATTRACT NEW CLIENTS
With more than 770 million LinkedIn members worldwide, having a profile that stands out is essential to your business’s success.
To ensure that your profile isn’t overlooked, three things must happen: It must be client-facing; it must be optimized for searchability, and it must be designed as a website rather than a resume.
If you’re missing any of these components, your reputation is suffering and you’re losing clients.
“Among the social networks, LinkedIn is one of the most useful when it comes to cultivating critical, lucrative business opportunities since it has a high concentration of business decision makers.” Lewis Howes
Is your profile working FOR or AGAINST you?
Is Your Profile Designed as a Landing Page… Or a Resume?
Does Your About Section Demonstrate How You Solve Your Ideal Clients’ Pain Points… Or is it All About You?
Do the Experiences Listed Reflect What You Do NOW… Or Is It Primarily What You’ve Done in the PAST?
Have You Addressed Common Objections & Myths Prospects Have… Or Are You Letting Them Walk Away Without Really Understanding What You Offer?
Is Your Profile Branded With Your Logos, Colors, & Keywords… Or Does It Look Like Everyone Else’s?
02/ BECOME KNOWN AS A THOUGHT LEADER
Isn’t it time you got the recognition you deserve? Thought leaders attract followers, and force others to react to them rather than the other way around. You need to elevate and validate your thought leadership to be recognized as a trusted expert in your industry.
52% of buyers list LinkedIn as the most influential channel during their research process (Demandbase, 2018).
Of those LinkedIn users who frequently engage with the platform, 40% access it on a daily basis, clocking up over 1 billion interactions every month. However, LinkedIn is used sparingly, so you only have a few minutes to make an impact. Users only spend about 17 minutes on LinkedIn per month. Your profile is an opportunity to take advantage of this short time and make an impression that lasts.
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“I have recently worked with Sylvia on building a Linkedin profile that will rank within the searches. I don't know how she did it, but I know that I have been able to "be found" way more than I had before. I am now getting notified and asked for my specific market. She was able to write up the profile in a way that makes me sound better than I ever thought I was. :) Appreciate the quick, direct communication and the ability to adjust things within a short amount of time.”
- Tim Croll | Business Development Coach -
WHY CHOOSE A MEMBERSHIP FIX PROFILE RENOVATION?
Our team of Researchers, Graphic Designers, Professional Copywriters, Personal Branding Experts, and Industry Specialists convert your LinkedIn Profile into a Landing page.
Specialization
Our entire business is dedicated to helping coaches and mental health professionals build their businesses. That means we “get” what you’re going through and what you need. We speak the language of your prospects, and we know what converts versus what prompts them to scroll on by.
Comprehensive
In this DONE FOR YOU service, we do it all. We design the company pages, headlines, banner images, and graphics. We optimize for search engine visibility, and we carefully craft copy that compels viewers to click. We even offer a guarantee so you can buy without worry!
Experience
While we’ve done our time as freelancers, supporting mental health providers & coaches in business growth is our entire focus now. Through our LinkedIn profile services and business coaching programs, we have helped hundreds of professionals increase their authority and income.
No-Fluff
We only offer what we can back up with real, measurable results. That’s why we provide a thorough before-renovation look at all your important stats -- and we revisit that data once our work is complete. We guarantee that you’ll have an increase in your SSI score and rank higher in search engine visibility -- or you'll get your money back!
1) Banner Image
Engage your prospects, share your mission, and strengthen your brand.
2) Optimized Headline
Convey your UVP and stand out from the crowd.
3) Curated Hashtags
Expand the organic reach of your content with carefully selected hashtags.
4) Featured Section
Showcase the best evidence of your skills, work, and outcomes.
5) About You
Strengthen your profile in the eyes of your audience with copy that speaks to your ideal client and paints a concise picture of your business.
6) Experience
Highlight exactly what you do, how you do it, and who you do it for with a comprehensive Experience section tailored to your needs.
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“Sylvia is an expert at writing content! I was so pleased with her re-write of my LinkedIn profile. She communicated my passion and the ways that I add value to leaders. She knows SEO tricks, and how to get your site recognized. She is a connector and very responsive to emails. I have such a different perspective on sales and capturing the right audience for my services on LinkedIn, and this would not have been possible without her coaching! I would highly recommend Sylvia and look forward to other opportunities to work with her again!”
- Rhonda Ellis | Executive Coach -
CHOOSE THE PACKAGE THAT SUITS YOUR NEEDS
Whether you’re looking for a simple touch-up or you’d like a complete overhaul, we have exactly what you need to renovate your LinkedIn profile. Our cutting edge superpowers will turn prospects from a ‘maybe’ to a ‘yes’ as your profile positions you as an industry leader.
LinkedIn SSI FAQs
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SSI stands for Social Selling Index. It is a scoring system between 1 and 100 on LinkedIn that measures your effectiveness on LinkedIn-based sales efforts. SSI is based on four factors that go into the score: Establishing your professional branding, building relationships, engaging with insights, and finding the right people. The scores are updated daily to provide you with up-to-the-minute insights.
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LinkedIn SSI is important because it allows you to measure your effectiveness on the platform. Having a higher SSI creates significantly more sales opportunities than having a lower SSI score. The higher your SSI, the more sales opportunities and potential prospects you can get.
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Your SSI Score is updated daily. This feature is free and accessible to all LinkedIn users. However, there is a quick way to boost your LinkedIn SSI — through LinkedIn Sales Navigator. According to LinkedIn, Sales Navigator can boost your SSI by 20% in the span of 6 months.
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Here are the best practices on growing your SSI on LinkedIn:
1. Populate every section of your LinkedIn profile. Put up a professional profile photo that has a professional background.
2. Use LinkedIn as your blogging platform. Publish articles on LinkedIn Pulse to establish yourself as an expert and prompt people to visit your profile.
3. Create posts and respond to other posts with insights.
4. Follow hashtags that are relevant to your network.
5. Always find new opportunities of meeting and connecting with people on LinkedIn.
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LinkedIn SSI is always compared with other users within the same industry. There is no specific barometer that determines if your SSI is good or not. Ideally, your goal should be in the top ten of the industry you belong to.